Does your logo need a face lift?  Have you been using the same logo for over a decade?  Are you using one of the taboo fonts in your logo such as Times New Roman, Brush Script, Helvetica, or Comic Sans?  Are the 80's calling wanting...

There are a lot of daily, weekly, and monthly Observances that you can take advantage of to market your business.  Some of them are more important than others or more applicable for your business, while some of them are just plain silly and obscure.  Here...

In 2009, there were approximately $156 billion in internet sales for the U.S.  The forecast for 2010 is $173 billion.   The forecast for 2014 is $249 billion.  Are you getting a piece of this pie?  If not, you should seriously consider beefing up your website.  ...

Many financial analysts are forecasting a double dip in the economy. Well, this may or may not happen, but If it does, we, as business owners, need to be prepared. Do you have a firm business plan? Do you have written marketing...

There has always been the age old question, "Is Bad Publicity Good?"  Many people feel that any type of publicity is good because it brings your business name to the top of the media for thousands or even millions to hear.  The theory, then, is...

While small businesses can't usually afford to create television commercials like this commercial, I definitely have to give props to this one.  It is creative and funny.  Maybe it is just my sick EMS humor from being a paramedic for 12 years.  Take a look: What...

Learn how you can use coupons and promotional products to market your business and get more sales....

var addthis_pub="perfectimprints"; Many business get caught up in marketing only to customers or potential customers.  But what about marketing to your own employees?  Did you know your employees can be your single most valuable marketers for your company?  That's right.  If you...

It seems all you hear in the news is Twitter this and Twitter that nowadays.  Are you marketing your business with Twitter?  The basic point of Twitter is to gather followers who have an interest in what you are offering and post your tweets.  In...

var addthis_pub="perfectimprints"; "The man who stops advertising to save money is like the man who stops the clock to save time." What a great quote this was from Thomas Jefferson. There does seem to be some debate whether or not this was indeed, Thomas Jefferson, or Henry...

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