One of our clients wanted some plastic megaphones with a handle on them. After pricing them out for him, he found that the megaphones with the handles were out of his budget range. So, instead of just leaving the cheerleader squad without megaphones, he improvised. ...
An recently released study about promotional products showed that promotional marketing items are still the most cost-effective ways of marketing your business. The study was conducted through in person interviews with business individuals in 8 different major cities across North American, Europe, and Australia. Detailed questions...
Here is a hilarious billboard misprint in South Bend, IN: In our business of printing promotional products and business printing, we ALWAYS send a proof. It is imperative to always thoroughly check over your proof for simple mistakes such as this. What a huge difference that...
Has your company thought about sourcing your next large order of promotional products direct from China or another foreign country? Many companies do this and many get burned, badly. The most recent example is Chuck E. Cheese's with their recall of about 1.2 million promotional...
Thanks to Dusty Ricketts from the Northwest Florida Daily News for doing this interview. ...
In 2009, there were approximately $156 billion in internet sales for the U.S. The forecast for 2010 is $173 billion. The forecast for 2014 is $249 billion. Are you getting a piece of this pie? If not, you should seriously consider beefing up your website. ...
Many financial analysts are forecasting a double dip in the economy. Well, this may or may not happen, but If it does, we, as business owners, need to be prepared. Do you have a firm business plan? Do you have written marketing...
While small businesses can't usually afford to create television commercials like this commercial, I definitely have to give props to this one. It is creative and funny. Maybe it is just my sick EMS humor from being a paramedic for 12 years. Take a look: What...
Anyone who has read any blogs from me have probably heard me talk about shock marketing. Here is another great example of it driving around in Florida. One of the best forms of advertising you can do for your business is to create some kind...
At this point, the beaches in Florida are all clear from the BP oil spill in the Gulf. Many people around the country planning their vacations, are unsure about whether or not to plan their summer vacations in Florida. Therefore, it is very important that...