What can make the coolest promotional product lame? A bad layout of your imprint can make or break your promotional products marketing campaign. If your text is too small, it won't be legible. If your text is too large, it can overshadow your logo. An...
Have you ever given any thought to the return on investment (ROI) of promotional products that you buy? If you do a little advance planning, you can reap some handsome rewards on your promotional products marketing campaign. Obviously, there are some promotional items that are...
var addthis_pub="perfectimprints"; Do your customers keep their promotional products at home, the office, their car, or in their pockets? In a recent study, here are what the results revealed: So why is this important? This information is extremely useful to help...
var addthis_pub="perfectimprints"; When choosing to buy promotional products for your business or organization, it is important to know that all distributors are NOT created equal. The majority of promotional product distributors are simply "order takers" who will take your money...
var addthis_pub="perfectimprints"; Have you had mediocre results with your tradeshow booths in the past? Have you spent hundreds or thousands of dollars on your tradeshow display with little to no return on your investment? Research has shown that promotional products increase your...
var addthis_pub="perfectimprints"; Here is a list of the top industries that bought promotional products in 2008. Education Financial Non-Profit Organizations Healthcare Construction Trade & Professional Associations Real Estate Government Professionals: Doctors, lawyers, CPAs, etc. Restaurants & Bars Do you fall under these categories? If so, and you used promotional products marketing in 2008,...
var addthis_pub="perfectimprints"; Whether or not you sell products or services from your website, you DO need to have a website and market it. The key to marketing your business is with visibility. That is why websites are so great. I am writing...
var addthis_pub="perfectimprints"; I wanted to talk about shocking promotions. What I mean is promotional marketing that causes a shock to people. With this type of marketing, you WILL offend a select few people; however, you will capture the attention of many others. ...
var addthis_pub="perfectimprints"; What type of advertising media do you think has the lowest cost per impression? It's not television ads. It's not radio ads. It's not newspaper or magazine ads. From a recent study by The Nielson Company, promotional products marketing has the lowest...
var addthis_pub="perfectimprints"; So, have you ever wondered if you should buy promotional products for your business? Have you ever wondered if you are one of the few business that doesn't use promotional products marketing strategies? Well, you would be in the minority. The benefits...