In 2009, there were approximately $156 billion in internet sales for the U.S.  The forecast for 2010 is $173 billion.   The forecast for 2014 is $249 billion.  Are you getting a piece of this pie?  If not, you should seriously consider beefing up your website.  ...

Many financial analysts are forecasting a double dip in the economy. Well, this may or may not happen, but If it does, we, as business owners, need to be prepared. Do you have a firm business plan? Do you have written marketing...

Every year around this time we sell thousands and thousands of mini footballs.  These footballs are great for cheerleaders to throw out to the crowd at football games.  All of the mini footballs help to keep the crowd involved and excited.  There are 3 main...

Well, it's getting close to that exciting time of year (for us old kids, anyway).  Halloween is only a few months away.  This is a critical time to really market your business in order to finish the 4th quarter strong.  Using Halloween promotional products is...

There has always been the age old question, "Is Bad Publicity Good?"  Many people feel that any type of publicity is good because it brings your business name to the top of the media for thousands or even millions to hear.  The theory, then, is...

Have you ever tried marketing using school spirit items?  There are numerous opportunities to not only help support your favorite local high school or middle school, but also to help market your business at the same time.  With the start of football season right on...

While small businesses can't usually afford to create television commercials like this commercial, I definitely have to give props to this one.  It is creative and funny.  Maybe it is just my sick EMS humor from being a paramedic for 12 years.  Take a look: What...

Anyone who has read any blogs from me have probably heard me talk about shock marketing.  Here is another great example of it driving around in Florida.  One of the best forms of advertising you can do for your business is to create some kind...

I believe in drinking plenty of water to help ward off illness so I use several polycarbonate water bottles throughout a day at work.  These promotional water bottles are great because they are odor-free, don't taste like plastic, and they are BPA FREE.  However, I...

At this point, the beaches in Florida are all clear from the BP oil spill in the Gulf.  Many people around the country planning their vacations, are unsure about whether or not to plan their summer vacations in Florida.  Therefore, it is very important that...