Recently, a news article aired with a ridiculous request from the Grand Junction Fire Department in Grand Junction, CO. The news clip stated they are requesting the public to not wear shirts, hats, or patches bearing the fire department logo. They clai...
Promotional products are the most powerful advertising medium because they both promote your business or event AND they are tangible, usable items that will continue to be used by the recipients. This means your advertising will live on for months or y...
Promotional products can be incredibly engaging. In fact, they are the only advertising medium which can reach all 5 of the senses – sight, touch, smell, hearing, and taste. They can be exciting. They can be nostalgic. They can bring joy. Promoti...
Too often I receive calls from clients or new prospects needing promotional products in a rush for an upcoming trade show or event. Usually, that last minute call is because promotional products were never considered until the very end. While we do off...
When you buy promotional products, it’s important those items be part of a bigger plan. Your promos should always help lead to meeting a specific goal. Shortcuts don’t work when buying promotional products if you want the maximum return on ...
Are уоu still searching fоr аn effective marketing tool thаt саn hеlр уоur business grow exponentially? You’ve likely spent thousands of dollars on various advertising and marketing tools which boasted promises of big returns, only to fall flat i...
Below I’ve referenced 6 different advertising agencies you should ditch immediately. Take a few minutes to evaluate your current agency for correlations. If your current marketing firm seems to fit these six agencies below, you’re likely losing market ...
Each year, I have the privilege of attending the PPAI Expo in Las Vegas, which is the largest promotional products trade show in the world. PPAI Expo 2018 was host to over 1200 suppliers with nearly 25,000 attendees and more than 250,000 promotional pr...
Blog originally posted at: http://perfectimprints.com/blog/logo-umbrellas-for-the-rainy-season.html In the United States and the entire northern hemisphere, the winter solstice, or more commonly known as the first day of winter, is on Friday, December 21, 2012. With the winter season, also comes rain, sleet, and snow, which gives you a...
After just attending the funeral of my dear Grandmother, I saw first hand that the biggest duty of the funeral home staff is to comfort the family. The style and direction of that comfort largely depends on the overall faith and religious views of the...