16 Mar Marketing Like A Drug Dealer
Marketing can be a tough job. You have to be creative. You have to BOLDLY stand out among competitors in your local marketplace. You have be inviting. You have show benefit to the consumer. You have to put your best foot forward!
Your product or service has to be so good that your customers want to come back to you over and over. However, you do have to first convince them to try you out.
Think about this scenario. Someone has a product that is desired by a certain demographic of consumers. However, trust is often an issue prior to the first purchase. Therefore, a free sample is provided to show the consumer how great the quality is and to build trust. The consumer tries the product, decides it is worthy, and makes a purchase.