Don’t Forget Your Chair

For about 10 years now, I have been using a few chairs that were given to us by the American Cancer Society. I remember that because their logo is plastered all over the back of promotional chairs. We bring these folding chairs to soccer games, 4th of July fireworks displays, baseball games, and other outdoor events in which we would rather be sitting in a chair rather than on the ground. While personalized chairs are more of a premium giveaway item, they will stick around for year. As I mentioned above, I have had my chairs for a little over 10 years, so think about how much marketing the American Cancer Society has received from giving those chairs to my wife and I. My recommendation for businesses is to give these away to your top clients. Aren’t they worth $15-$20? I’m sure they are so make sure and thank them with premium promotional products. In return, you will gain their loyalty and they will market for you by taking your logo all over town with them.

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