23 Jan Paul McCartney Demonstrates the Power of Promotional Items

Many successful business have a firm understanding of the power of promotional products. However, there are many other businesses that don't truly grasp the real power of this advertising medium. To clearly show their full potentional, take a look at this quick 15 second video of Paul McCartney trying to catch a free custom t-shirt at an NBA game back in December. Obviously, this former Beatles member, has enough money to buy an entire screen printing t-shirt shop and shirt manufacturing facility, but he was still thoroughly disappointed about not getting this free promo!