07 Sep No Logos are No Gos
We design layouts for business cards, brochures, flyers, car magnets, and many other products every day. Occasionally we run across business who do not have a logo. I can’t stress enough how poorly this reflects on your business. Even if you are a one man (or one woman) business, you should have a logo and proudly display that on all of your printed material and promotional products. This means everything, including newspaper ads, sponsorship ads, letterhead, and on your website. It just kills my soul to print business cards for a client and not have a logo printed on them. It makes me want to tell the client, “Hey, don’t tell anyone where you got those business cards.”, because they look so amateur that I don’t want my business name associated with them. We offer design packages for logo creation starting at $195. The price to design a professional looking logo is worth so much more than than the initial cash layout. It is a symbol of your business and gives potential clients comfort in knowing that you invest in your business. If you hand out a business card with text only and no logo, your business has generic feel and makes you look incapable of handling whatever project the customer has at hand. I urge you to have a logo designed for your business if you don’t already have one. Stay away from clipart when designing your logo and have a custom design so you are not using the same piece of clipart as hundreds or thousands of other businesses. Custom is better because it is unique and it can more closely symbolize and sum up your business. We would love to do the design for you, but even if you have designed elsewhere, please plan on designing a logo and increase your professionalism.
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