27 Jul I’m So Hungry I Could Eat The . .

I’ve heard the expression, “I’m so hungry I could eat the back end of a mule.” However, the typical expression has another word substituted for the underlined word. While I have heard this expression used several times when someone is really hungry, I’ve never seen a place where this may actually be a reality….until today. Take a look at this picture I took at a restaurant. Now, obviously the ‘n” fell off of the sign, but now instead of ready International Buffet, I read this phonetically as Interassional Buffet. Doesn’t sound very appealing does it? Your image for your business is critical to be successful. If a portion of your sign falls off, you must fix it right away and not let potential clients get a poor first impression.  It’s difficult to get over a poor first impression for a business, but it’s easy to avoid it in many cases with some regular maintenance and upkeep.  Branding is a vital process for any business and keeping a consistent positive image should be done across all advertising mediums such as your sign, brochures, business cards, website, Facebook, Twitter, promotional products, and any other literature.