In 2013, advertisers spent more than $19 billion on promotional products to promote their events, businesses, and organizations. Have you ever thought about how much much a billion dollars really is? Well, here are a few visualizations. ...

Fortune Cookie MarketingAll businesses should plan for success by setting goals and forming a plan of action. That's the purpose of a business plan and marketing plan. While this is a common sense approach, the truth is, a large...

With the recent record low temperatures in the South and extreme cold all around the U.S., it makes sense to give away promotional items that are geared for the cold, winter season. When giving out promos, you should always (with a few exceptions) g...

One of the best marketing investments for your business is buying promotional items with your business logo printed on the items. Customers love to receive free gifts that are useful, with USEFUL being the keyword. These gifts help establi...

Business Plan Marketing Plan for New Year2013 definitely showed some improvement with spending from businesses and 2014 shows to improve even more. It's no big secret that businesses who consistently market their business perform better than those businesses that don't; however,...

Spring Break Promotional ItemsAlthough Christmas is still a week away, any good business is always planning 3-6 months ahead of time and thinking about their upcoming big seasons. For many tourist based businesses in a beach town, Spring Break...

Promotional Item Ideas for every holidaySmart businesses that are successful leverage the holidays to market their business. No the question for you is, "Are you smart?" If you aren't using the holidays to push specific products...

The day is near. January 6, 2014. The Rose Bowl in Pasadena, California. No. 1 Florida State will battle No. 2 Auburn for the BCS National Championship. This day will be full of parties, smack talk, office pools, and excitement. This one d...