If you have been in sales for even a week, you know about the dreaded gatekeeper. That is the person that screens phone calls and visitors from the management and the "decision makers." All sales people know that you don't waste time trying to sell...

How good are you at promoting yourself verbally? When you meet people, do you let them know what you do for a living? You should. However, many business owners and professionals fail to tweet their own horn. Sure it's easy to talk about your business...

Often we will sell an order of pens to business in need of pens or key chains to an automotive dealer and all of sudden we become the "pen guys" or the "key chain guys." However, we offer so much  more than just selling an...

Hoard Marketing Syndrome The Merriam-Webster dictionary defines hoard as "a supply or fund stored up and often hidden away." The show Hoarders has become increasing popular and the act of hoarding has become much more prevalent increasing awareness for the condition. I run across many small...

I notice a lot of local businesses who fail to do any advertising. They say word of mouth is the best advertising and that's all I'm going to do. They sit back and wait and wait and wait . . .  These are the same...

The recent death of Chris Staniforth, whose Father believes died from his extended gaming sessions, is a tragic case of a video game related death. Truth be told, today's youth and many adults have gaming addictions which can be extremely hazardous to their health. In...

An recently released study about promotional products showed that promotional marketing items are still the most cost-effective ways of marketing your business. The study was conducted through in person interviews with business individuals in 8 different major cities across North American, Europe, and Australia.  Detailed questions...

These 10 costly mistakes will help not only save you money but will also help you make the most out of your next marketing campaign. These simple tips may seem like no-brainers, but they are often overlooked....