March Madness Promotional Ideas – Mini Basketballs

Mini BasketballsAs the college basketball season approaches its last month of play during March Madness, businesses also look for ways to end the first quarter of 2013 with big sales. March Madness is the most exciting time of year for college basketball. This time provides excellent opportunities to promote your business and increase your sales. Here are a few ideas of how to use March Madness as a way to promote your business.

Promotional Foam Mini Basketballs In Stock

Foam Mini Basketballs

Foam Mini Basketballs

Apparently one of the large suppliers of foam mini basketballs is completely out of the popular foam basketballs until May. It turns out, so are several other of the major suppliers. There must have been a few really large orders fulfilled lately. It also probably has a lot to do with the time year, after all, we are at the height of College Hoops with March Madness right around the corner. Plus a few containers that were due in recently actually fell off the boat during transit, so that, of course, causes major delays. However, don’t fear, because Perfect Imprints can help. We have options for you and if we don’t have them in stock, we can make them for you in only 2 weeks. You can get the color you want along with your logo imprint. With 4 inch foam mini basketballs, you can expect to pay between $2.50-$2.75 per ball with Perfect Imprints, with the average retail price being between $3.00-$4.00 each. These are great to sell at school booster clubs and are great promotions for March Madness.

If you are looking for cheaper priced mini basketballs, than look to the vinyl mini basketballs. They range from $1.00-$1.60 at Perfect Imprints with the average retail cost being $1.25-$1.85. The vinyl mini basketballs are soft, budget friendly, and fun to toss around. These are great give aways for basketball games. The most common use is for businesses to sponsor and have their logo on 1 side along with the school mascot and name on the opposite side. Or sometimes a schedule is printed on the balls, then they are thrown out by the cheerleaders during time outs or big plays.

March Madness Promotion Ideas

Mini Basketballs

Basketball Promotional Items

March Madness is quickly approaching and this a great time to promote your business. Your business does not have to be a sports related business or a bar to take advantage of March Madness. Any business industry can get creative and use the excitement from March Madness to promote their business. Below are a few ideas to use for this popular time to get your clients, fans, and potential customers involved and promote yourself:

  1. Facebook contests – Of course, you knew this would top the list. You can’t just have a business Facebook page and not engage your fans. Once the teams are chosen, have a bracket contest in which your Facebook fans predict winners. Award the fans with the most correct predictions with gift certificates. Don’t be stingy; make sure your gift certificates are worth the time it takes for your Facebook fans to participate.
  2. Email Signups – Have customers submit their email address and contact info along with a prediction of the Final Four or the Tournament champion. Award the winners with a worthwhile gift. Be sure to plan for several winners. If you are a retail store, have a booth setup by the registers so your cashiers can promote the contest. Once you get the email addresses, make sure you add them to your email newsletter list.
  3. Basketball Promo Giveaways – Give away branded basketball promotional items with each purchase of $25 or more. Of course, you set the price depending on your product price points, but you can give away items such as custom printed mini basketballs with your business logo or any number of other basketball promotional products.
  4. March Madness Sales – Heavily market “March Madness Sales” during the NCAA tournament. Promote your sales through Facebook, Twitter, email newsletters, flyers handed out to customers a week or two prior to the upcoming sale, and signs in your store.
  5. Local Team Celebration Sales – If you have a local or even a team within your state that is in the NCAA Tournament, offer a certain discount after each of their wins. For example, if you are in the state of Mississippi and Mississippi State University is in the tournament, offer a $10 off your purchase of $25 or more on the day after Mississippi State wins a game or some other similar offer. Show your support for your local or state teams.
  6. Inside Sales Tournament – Create a bracket with your employees names and have a head to head sales contest. The ones with the most sales for that day advances within the brackets and competes against the next competitor. Make sure you have prizes for those who make it to the Sweet 16 and even bigger prices for those employees making it to the Super 8, then even better prizes for the Final 4 and the Champion. Give your employees incentive to sell more and have them use the excitement of March Madness to sell more for your company.
  7. Basketball Hoops Contest – Get a mini basketball hoop and a mini basketball and give your customers 1 shot and enter those who make their shot into a drawing for “something!” Make that something good!
  8. Throw A Party – Have an open house party to kick off March Madness. Invite all of your current clients, prospects, and the surrounding public to the party. Offer FREE food and FREE drinks. Make sure you have plenty of promotional giveaways so they leave with something of value with your business name and info. Everyone loves free stuff, especially food, drinks, and useful promotional items.

Most of these ideas are very low cost; however, they all have the potential to generate a lot of leads for you which will turn into sales. March Madness produces an excitement with fans that lasts longer than any other sporting event, so harnessing that energy can be great for business if you put a little time and creativity into the campaign. The time to start is now because March Madness is right on our heels. Get creative and happy selling!

Syracuse Still Number 1 in College Basketball



Syracuse is holding their #1 spot for the 5th week in a row with Kentucky right on their heels. But the question is, “Can they hold on to the top spot?” Well, according to their schedule they should easily be able to win their games over the next few weeks since their schedule is so weak. Kentucky, on the other hand, has a bit tougher schedule coming up, so if Kentucky wins their next few games too, will it be enough merit topping Syracuse in the polls? We shall see soon.

I’ve seen plenty of fans from the games on television banging thundersticks and waving pom poms. It reminds me of my college days when I use to attend all of the home basketball games at Mississippi State University. Fun times. There were spirit items galore, mostly being sold as fundraisers for the team.

So, if you get to attend college basketball games, count your blessing and enjoy the games. And be sure to proudly wave your spirit items and promote your favorite team. College basketball season goes by quickly.

March Madness is Just Around the Corner


The long anticipated time for College basketball fans is just a short 2 months away – March Madness. 64 total teams are chosen to participate. Will your favorite team make the cut? Which teams will get top seeds? Who will make it to the Sweet 16? Who will advance to the Final 4? Who  will be the National Champions? Will Syracuse be able to keep their #1 ranking? Or will Kentucky bounce back from their one loss at Indiana? These are all the hot topic questions being asked now. Who knows how it will all turn out, but I know it’s a lot of fun following College Basketball. There are lots of surprises, upsets, and let downs.

Along with all the excitement with College Basketball, the excitement with high school basketball is also high. The high energy from basketball fans is great for the players, so it’s important to keep the fans excited and engaged. Basketball spirit items are a huge part of keeping the fans loud and rowdy. Below are two spirit items that have withstood the test of time and are more popular than ever with basketball fans.

Mini Basketballs

Mini Basketballs

Mini basketballs are an excellent low cost spirit item for basketball teams, whether college, high school, or middle school. These are commonly thrown out into the crowd by the cheerleaders after big scores, lead changes, during lull moments with the crowd, during time-outs and during halftime. The idea of the fans being able to possibly catch one of the thrown mini basketballs create an excitement like you wouldn’t believe. The mini basketballs, of course, would have the team mascot and team name printed on the balls. These can also be sold in the team spirit store for those unlucky fans who don’t catch a free ball. It’s also very easy to obtain business sponsors to pay for the balls as long as their logo is printed on the opposite side of the balls.

Thunder Sticks



Thundersticks are another hugely popular spirit item used at basketball games. These are inflatable sticks which are about 2 feet long that you bang together. They are sold in pairs because two are needed to make the noise. When combined with hundreds or thousands of fans banging these noisemakers together, the noise level is enough to rattle any competitor. The thunder sticks have a huge imprint area to print your team mascot. Here again, you can get a business sponsor and have plenty of room to print their logo and information on the thundersticks. These are typically one of the hottest products sold by booster clubs at basketballs games.

There are many more options to choose from when talking about basketball spirit items and these options above only represent two of the hundreds of spirit items available. The important thing to remember is to make sure your team has spirit items to help keep the crowd’s energy high and help keep the players excited and playing at their peak. They are also great products to help with fundraising for your team to cover new uniforms and equipment.