Two words. Just an "R" is the difference in spelling, however, that simple letter drastically changes the meaning. Over the course of doing business in the branding and marketing industry, I run across many businesses with an "interesting" outlook on b...

Marketing Like Starbucks CoffeeA couple of nights ago, my wife, Jennifer, and I were on a date at our local Starbucks. We often go there to relax, have a great cup of coffee, and talk about life. We talk about raising our...

No such thing as Food for ChildrenWhen you think of food for children, what foods come to mind? Aside from foods specifically for infants, here are just a few of the top foods that come to mind for me.

  • Pop-Tarts
  • Popsicles
  • Fruit Chew Snacks
  • Sugary Cereals...

Frequent Website UpdatesWith the stellar growth of online sales and research, a modern website that is frequently updated is vital to stay competitive. Even if your company isn't in the ecommerce realm, a great website is a must.

Visitors to your...

Certainly the most exciting time of college basketball is March Madness. Sure, there are many exciting league games against rivals and high ranking teams, but all this excitement festers and builds up to even more excitement when its time for the NCAA selection for the...