A logo for a business is a critical component for branding and every business, no matter how small, needs to brand themselves. You may only brand yourself locally, or you may brand your business regionally, nationally, or internationally, however, your logo is a vital part...

Whenever you want to put out a product that has your business name on it, you should always think it through thoroughly. You should always think about how your customers and potential customers will view them. You have to put aside your knowledge of your...

[caption id="attachment_1690" align="alignright" width="150" caption="Full Color Yard Signs"][/caption] Well, as the GOP Primary Debates go on, we get closer and closer to that big November election. Not only will there be the presidential election, but many other political positions tag along on this ballot. I talk...

So some people ask, "What is Branding?" Steering clear of any cattle, branding in business simply means the identity of a business or product. A well know example would be Kleenex. Kleenex has done such a great job of branding that many people don't say,...

[caption id="attachment_1463" align="alignright" width="200" caption="David Dennis"][/caption] David Dennis started with Perfect Imprints in July of 2012 and has fit in perfectly helping not only our existing clients but also new clients to take their marketing efforts to the next level. David comes to us with a B.A.in...

Pantone LLC, the company who is responsible for creating the Pantone Matching System, also known as PMS colors, have announced the official Pantone color of 2012. Just like clothing styles and patterns of speech in teens, colors are very fashion based. Colors come and go...

In the course of business, there are times that it is good practice to gift your top clients or reward your top producing employees. Maybe you need a door prize for a specific event or maybe even a raffle item for a fundraiser. Why not...

In the printing industry, you will often times hear ink colors referred to as either PMS Colors or Pantone Colors. So a common question we are often asked is, "What is a PMS Color?" PMS stands for Pantone Matching System and it is a system...

Your brand is so much more than just your logo. It even includes how you and your employees dress, how you present your products and services, how well your website reinforces your business model, and even how you and your team answer the telephone. Branding...

[caption id="attachment_1446" align="alignright" width="200" caption="Tom Godbold"][/caption] I would like to give a nice BIG welcome to Tom Godbold, the new outside sales representative for the Florida Emerald Coast Region for Perfect Imprints. Tom is eager to help our local businesses succeed with their current marketing campaigns...