For most businesses, 2011 was better than 2010; however, it was overall a stagnant year for most companies. The outlook for 2012 shows a year similar to 2011. Therefore, it is more important than ever to revise your business plan and have a firm marketing...

So we have come to that time of the year when you have to think about Christmas gifts for your employees. How much is enough? What should I get them? These are both questions that makes you ponder. Each answer is dependent on how valuable...

With over a millions different promotional products in my database that we have access to distribute, we often come across some funny items and some that are just plain stupid. I recently came across one of those products that have a good concept but failed...

For many high schools, football season is winding down and soccer season is gearing up. Soccer is an action packed sport full of excitement. However, for the majority of schools, it is not as heavily funded as football programs. Therefore, it is very important for...

If your Christmas tree is anything like mine, it has a collaboration of ornaments on it spanning back 30+ years. Some of the ornaments are homemade items I made in Bible school when I was a child. Some of the ornaments were gifts from family and friends....

I have come in contact with many small businesses who have never bought any type of promotional products because they didn't know what to get. Many of the small business owners tell me they don't want to get the same old giveaways as other businesses,...

We have come to a new age in marketing. Businesses now have more competition than ever with the huge explosion of websites of every niche. Competitors with cheaper pricing are just a few keystrokes away. Our marketing tactics must be targeted, memorable, and measurable. We...

Despite what you may hear, direct mail is far from dead. With the huge amounts of spammy email, many marketers are going back to direct mail, because it simply just works. Below I have listed several benefits as well as strategies for your direct mail...

I am well aware of the difficulties that small businesses face on a daily basis. The big guys have virtually unlimited advertising budgets compared to those who own a small business. How do you compete? You have to build relationships within your local area. Small...

Leave your competitors in the shadows this November when you save 50% on StarMarque Showcards and 25% on StarMarque folders. Whether you use it on our versatile Showcards or our functional folders, StarMarque is our most exclusive finish. It contrasts gloss highlights with an ultra-soft coating for dramatic results that...